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Good morning! Welcome back to a new edition of The Sports Road. Today’s edition is all about you. Ever watch your favourite team lose and think - how does watching this help me at all? Well, here’s how…
Here's what we got for ya today:
- Arsenal Fans, it's Time to Celebrate
- Golf: It's About Time...
- Now This is Cool
- F1's New Crypto Partner
Most valuable public market sports teams
Let's get into it!
It’s a Good Time to be an Arsenal Fan…
What a season Arsenal have been having…
With another 4-1 victory this weekend, the Gunners have won each of their last seven and sit eight points clear at the top of the table.
Considering that the club is a global phenomenon, this season’s form has created HUGE fandom.
And when we say huge, we mean huge. Just look at this…
🔴😯 Tickets for Arsenal's final game of the season vs Wolves are being re-sold for upwards of €28,409!
— EuroFoot (@eurofootcom)
Mar 29, 2023
You see? With demand for the club reaching gargantuan levels, there’s a clear problem of how to accommodate everyone. Well, it seems the club has solved that.
How? Using technology, of course.
Yep, this past week Arsenal announced a partnership with Jugo - a virtual meeting platform.
Combining created avatars with ‘actual’ people, Jugo’s unique design connects people on a global scale using highly immersive digital interactions.
Humanising these digital interactions, the platform allows for over 10,000 people to meet at once… Perfect for what Arsenal are trying to achieve with this partnership:
- Hosting events such as auctions, Q&A’s, and interactive screenings
- Having online meetings with players virtually
- Allowing fans from all over the globe to hold events and meet virtually
“Our relationship with supporters is at the heart of everything we do, and Jugo will allow us to further connect with our Arsenal family across the world.”
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SportsIcon.com is more than just a marketplace, it's a unique way for athletes and teams to connect with their audience and build their brand. Join now and be a part of the future of sports collectibles.
Golfs Technological Revolution
It feels as though we’ve been talking about Golf a lot recently, but it’s for good reason.
Jumping on new waves of excitement for AI and other technologies, the Sport is capitalising on the world’s biggest trends and attracting a whole new set of fans.
So with that – New AI, baby!
This time IBM and The Masters Tournament are teaming up to change the game.
Respectfully, Golf isn’t necessarily known for its excitement. While that could be down to many things, it has to be said that the commentary team doesn’t really do it justice… Here’s a short video to put it into perspective 😂
Well, that could be changing forever. Yep, in their new partnership IBM and The Masters are planning to integrate AI generated spoken commentary into the Sport.
This is what we know so far:
- AI commentary will provide in-depth analysis
- The technology will cover over 20,000 videos
- The AI will be integrated into the MyGroup feature on Masters digital platforms
Additionally, IBM will introduce hole-by-hole player predictions into the tournament. Using AI, IBM have trained models using over six years of data to project a player’s score per each hole. While providing an interesting point of analysis, these reforms will also see an easier integration for new fans into the Sport!
“We're applying the same hybrid cloud, AI technology and IBM Consulting services that we use with clients across industries to bring an elevated digital experience to one of the most iconic sporting events in the world.”
For Everyone
There’s nothing worse than not being allowed to do something you love.
Whether on a professional or personal level, the pain of not being allowed to compete due to injury is one which all Sport fans can sympathise with.
Until recently, if an athlete sustained a major injury there was little to no option for them to keep practising the activities they love. Well, this technology is here to change that.
Specifically focused on Skiing, The National Disabled Veterans Winter Sports Clinic have released a unique device aimed at helping those who don’t have the dexterity to Ski anymore.
Named the Tetraski, developers have essentially created a hybrid between a motorised wheelchair and traditional sit ski.
With extreme winter Sports being as dangerous as they are, the need for adaptive technology is integral to the Sports future development.
Moreover, in using technology to adapt Sports to different individuals' own circumstances, an inclusivity unseen before can grip the Sports world.
“Really trying to think of equipment that would work well and give us much independence and performance for folks with really complex disabilities, that was the whole goal… There really is this progression, like in any form of skiing, from beginner all the way through advanced”
We’re here for it!
F1 in The Crypto World
With a lacklustre performance at this weekend's Grand Prix, WIlliams fans will undoubtedly be disappointed with their team's performance.
Facing two DNF finishes, the team simply were not able to build on very good qualifying rounds.
But, in preparation for the Grand Prix, the team prepared a way to engage fans like they haven’t ever before. I guess that’ll soften the blow at least…
Yep, this week Williams announced a new Crypto partnership with Kraken.
Being their first official Crypto and Web3 partner, the deal creates a huge opportunity for Williams.
Allowing the brand to engage with their global fanbase, this is what we know so far:
- Kraken’s logo will be brandished on WIlliams cars
- Kraken will participate in Williams Racing Fanzone initiatives
- Kraken will produce Web3 experiences as well as other content
“We’re excited to get the partnership underway to offer our fans cutting-edge crypto and Web3 experiences, while also enabling Kraken to reach new institutional clients and businesses through our network and events.”
Quick bites
- Gone! Brendan Rodgers sacked after four years
- The comeback? AJ wins on Heavyweight return
- F1: Verstappen wins again!
Meme of the day
TheEuropeanLad knows what he’s doing 😭
— Janty (@CFC_Janty)
Apr 1, 2023
Quote of the day
"Last time I grabbed the mic it was a bit chaotic"
Photo of the day
What we've all been waiting for...
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Chat to ya on Wednesday! ☮️
